“How Love Begins” – DJ Fresh & High Contrast
Like any video production company, we’re suckers for a great 80’s inspired workout video.
Arriving just in time for the New Year’s gym rush, “How Love Begins” by DJ Fresh & High Contrast is a spandex-drenched ode to workout videos gone by.
Directed by Toronto’s Scott Cudmore (whose video for alt-J’s “Left Hand Free” is also a favorite of ours), “How Love Begins” follows a crew of aerobics instructors as they lunge, thrust and pump their way off of the screen and into several unsuspecting scenes.
Extra points to dancer Justin David, whose purple unitard-adorned power moves steal the show.
Boom Unit is a Waterloo video production company, specializing in creating broadcast quality video content. Interested in hiring a video production agency? Drop us a line at firstname.lastname@example.org to light the fuse!